Skip to content

Add Your New Creative Team with 30% OFF for 3 Months!

  • Services

    Graphic Design

    Elevate your graphics with a fully capable design team

    Video Design

    Harness the power of video to increase engagement

    Creative Assistance

    No time to think? Our team can do that for you

    Industry Solutions

    Agencies
    Ecommerce
    Amazon

    Results

    Testimonials
    Case Studies
  • Our Work

    Graphic Examples

    View examples from our wide range of graphic services. From digital media to print assets

    Video Examples

    View our video examples to better understand the full capabilities we can bring to your company

    Popular Services

    Tiktok Ads
    Amazon Listing
    Blog Graphics
    Video Openers
    Meta Ads
    Logo Design
    Motion Graphics
    Infographics
  • Resources

    Testimonials

    Hear from happy users how they’ve found success

    Watch A Demo

    Dive in with a full demo of our design dashboard

    How It Works

    Learn how simple it is to start elevating your brand

    FAQs

    Important questions answered for you

    Affiliate Program

    Help spread the word about NLC and make some cash

    Contact Us

    Need more information? Contact us now

    The 10 Most Notable Web Design Trends of the Last Decade

    Take a look back at the biggest web design trends of the last decade. See how they’ve

    Read More »

    Excellent

  • Pricing
Book A Call
Login
Get Started

The Importance of a Captivating Logo Design

September 9, 2021

Your logo, website, and even your products are not what makes up your brand. Your brand is the unique experience and perception that a consumer has of your company.

However, a one-of-a-kind logo is the visual foundation of your business. Logos communicate ownership, value, and character. Studies have shown that your logo is typically one of the first interactions consumers have with your business.

So, what makes a logo unique and impressionable? No Limit Creatives is here to help you make a lasting first impression with a distinct and memorable logo. Let’s get started!

Elements of a Logo

A logo is a combination of text and imagery that tells people the name of your business and creates a memorable visual to go along with it. Logos are an extremely powerful part of your brand identity. Having a catchy logo sets you apart, increases brand recognition, and resonates with customers long after the first interaction.

Four main design elements make up a logo:

1. Shapes

Did you know that the human brain associates meaning to everything it encounters, including abstract shapes? That’s right, studies show that the brain finds clean lines and edges to be dominant and bold. While curves and circles are associated with nature and relaxation.

When coming up with your logo concept, think of the message that your company is trying to portray and what shapes best represent that message.

2. Fonts

Imagine the NASA logo with Disney’s whimsical, iconic font instead of NASA’s bold, clean font. It completely changes the logo’s message and aesthetic. People associate both the way a word looks with what it actually says to determine how they feel.

When deciding which font to use in your logo, consider the following factors: cohesiveness with the other logo elements, the aesthetic of your logo, and the message you are trying to convey. Use a font that is true to your messaging, is enticing, and elevates your logo. 

3. Colors

Color is an extremely powerful communication tool that can convey a message without actually saying anything at all. Color psychology studies have proven that color can influence mood, enhance the effectiveness of placebos, and signal action. In fact, when used consistently throughout your branding, color can boost brand recognition by up to 80%.

We may not know why certain shades of blue make people feel sad while another blue hue promotes calm feelings. But we do know that color affects human behavior. When choosing colors for your logo, research color psychology and match your logo colors to the behavior that your brand is looking to promote. 

4. Icons

Icons are a visual depiction of your brand name. In most cases, your logo directly relates to the product or service that your business provides. However, companies occasionally go against the grain when establishing their logo. For example, Apple is a tech company that uses a fruit as its logo icon.

This visual element is what makes your logo memorable and attracts interest. There are several types and styles of logo icons. Most popularly, logo icons feature drawings or pictures, abstract lines, and vague shapes, or a monogram of your company name or brand initials. 

Who Should You Hire to Design Your Logo?

Now that you have an idea of your distinguished logo in mind, it is time to bring it to life. Finding a designer to create such an important component of your business should not be taken lightly. When seeking a designer, you may wonder if you should go with a freelance graphic designer or with a graphic design agency such as No Limit Creatives. 

We might have 1 heck of a bias here but if you choose to work with us at No Limit Creatives, the benefits are pretty incomparable. Here are a few of the reasons why our customers consider us better than a freelancer:

  • You get access to a team of 300+ designers already vetted 
  • You get a guaranteed turnaround time
  • You get unlimited revisions
  • You get a 14-day free trial and money-back guarantee
  • Communication is quick and easy (no need to worry about flakey designers)

No matter who you work with, it is important to thoroughly communicate your vision. Often, the best way to do that is to offer examples and to even share a digital mood board that portrays your goals.

Hey! Need Ad Ideas?

60+ Creative Ad Ideas

Join us as we go over 60+ pieces of content and what makes them work so well. We’ll see Static Ads, Carousel Ads, Animated Ads, and Video Ads. 

Watch Now

Logo Design Examples

How are you supposed to articulate what you want your logo to be with all of the options out there? We get it. Like the menu at the Cheesecake Factory, it’s hard to pick. Start with seeking inspiration from logo designs that have left a memorable impression on you in your life. Then, ask yourself questions such as:

  • What elements drew you in? 
  • What made it memorable? 
  • How does it stand out among other logos? 

Here are some examples of logos designed by No Limit Creatives to help spark creativity and inspiration.

Logo Design Matters

A well-designed logo should be able to represent your company and your services instantly and create a memorable experience for consumers. If your logo isn’t doing that, that is your cue to redesign. Ask yourself… Does the logo design make sense? Does it look attractive? Will it leave a lasting impression? Make sure each decision you make while designing your logo is supported by strategy and thought.


Would you like to learn more about how we can help design the perfect logo for your business? Schedule a free consultation with NLC today.

Forbes2
TechBullion2
thrive-global

Powered by

NAPKIN

Company

  • Login
  • Pricing
  • Single Designs
  • Our Company
  • Watch A Demo
  • Testimonials
  • Careers

Resources

  • Blog
  • Scope of Service
  • Facebook Text Tool
  • Affiliate Program
  • Affiliate Login

Legal

  • Terms of Use
  • Privacy Policy

Our Work

  • Graphic Design
  • Video Design

Contact

  • Schedule A Call
  • (571) 314-0279
  • Email Support
  • Contact Us

Follow Us

Facebook-f Instagram Youtube Tiktok Twitter Linkedin

Operating Hours:

8AM to 4PM ET

Monday to Friday

Copyright © 2022 No Limit Creatives. All Rights Reserved

Top 10 Facebook Advertising Tips

Get Your Copy Now

The form was sent successfully.
An error occured.

We use cookies to create the best experience on our site. By using this site, you are in agreement with the use of these cookies.

Dismiss